Could Kickstarter Make Your Dreams Come True?
When trying to figure out how to get signed to a record label, understand that like a child, it may take a village to make it happen. With that said, let’s talk about Kickstarter. Kickstarter is the world’s largest funding platform for creative projects.
Kickstarter’s platform allows you to create a campaign to rally financial support for whatever it is that you create. In your case, this is likely to be an amazing album, EP or mixtape. You set a financial goal of how much you want to raise and you set levels for contributions. You also determine what each contributor will receive once they pledge their money. Now it is worth noting that you have to reach your goal to receive the money. If you don’t, you simply won’t get the money.
So how does this play a role in you getting signed to a record label? Well, I’ve been in the music industry for over 13 years. I know for a fact that one reason many artists can’t even think about getting a record deal is because they haven’t invested enough into the production, presentation and marketing of their music. If you have kick ass music and the funds to market and present your music on a higher level, you’re bound to blow up. With an increased level of hype surrounding your music, it’s inevitable that you’ll get signed to a record label, or at least the offer will be there for you to consider.
I bet Amanda Palmer was sitting around wondering how to get signed by a record label at some point. That is, until she launched a Kickstarter campaign and raised 1.2 million dollars!!! Now her following is so huge, she should get a record deal overnight if she wanted to!